Financial institutions are not all created equal and neither are their members. As a member of the team at PenFinancial Credit Union, I get to see how unique our members and their needs are and how we can help them everyday. That may sound a little trite, but it is true. I originally wanted to open my first Truly Local Advice blog with a fun quote about banking. After googling “banking quotes”, I learned that my industry isn’t very popular… at all. So I shelved that idea and went with sincerity over humour for my opening. Beyond that, I felt compelled to do some charity work after reading how cunning and unscrupulous my industry can be.